Thursday 7 March 2024

8x8 Solution Supercharges King Power's E-commerce Platform

KUALA LUMPUR, March 6 (Bernama) -- 8x8 Inc announced that King Power Corporation has integrated the company’s SMS API solution into their e-commerce platform to enhance customer experiences while effectively reducing 30 per cent operational costs by driving efficiency and cost savings.

“At 8x8, we remain committed to delivering cutting-edge communication solutions that empower businesses to achieve their operational objectives efficiently and drive impressive cost-savings initiatives such as King Power Corporation was able to achieve,” said 8x8 Inc General Manager, CPaaS, Stephen Hamill in a statement.

Meanwhile, King Power Corporation Vice President of Digital Delivery Management, Boonthavee Jarudomrongsak said: “With 8x8, we are able to provide our customers with an elevated e-commerce experience they want and have come to expect from King Power Corporation, both on our website and the app.”

King Power Corporation, one of the largest duty-free retailers in the world, sought a strategic partner to optimise its e-commerce operations by elevating customer and employee communication experiences.

Additionally, the company needed a communications solution that provided scalable and cost-effective support, hence it selected the 8x8 SMS API, enabling it to efficiently reach customers anywhere, anytime by automating notifications, one-time passwords, reminders and alerts.

Since deploying the 8x8 SMS API, King Power Corporation has experienced improvements in short message service (SMS) delivery rates, further optimised its e-commerce platform by facilitating smoother processing of orders, customer verifications, and timely SMS notifications via its e-commerce platform.

8x8 Communications Platform as a Service (CPaaS), which includes SMS, messaging apps, voice, and video interaction, serves as a key enabler of business communications and customer experience in an ever-evolving digital transformation.

-- BERNAMA

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