Tuesday, 23 December 2014

Global Shark Conservation NGO and Wedding Portal launch V-Day Challenge 2015

KUALA LUMPUR, Dec 22 (Bernama) -- Global shark conservation NGO WildAid Shark Savers teams up with Asia’s leading wedding platform Wedding.com.myfor a worthy cause; encouraging Malaysian couples to swear off shark fin soup consumption in a series of special V-Day programs and challenges created to raise awareness about the urgent need to conserve sharks.
 
Wedding.com.my has over 200,000 members consisting of couples and brides-to-be. Through this campaign, the objective is to raise awareness and unite all participating wedding vendors and bridal community under Wedding.com.myplatform, in an aim to promote an idea to couples planning their weddings in 2015; that is it socially acceptable and environmentally astute to not feature shark fin soup at wedding banquets. Shark Savers Malaysia will be using their iconic “I’m FINished with FINs” campaign to lend viral social media influence and bring immense celebrity ambassadorial power to bear on the activities planned for 14th to 15th February 2015.

http://mrem.bernama.com/viewsm.php?idm=23613

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