In a statement, the global beauty brand said the study was conducted last January and February, by the institute.
The institute is the world’s leading provider of reputation measurement, having measured the reputation of more than 140 global CEOs and canvassed more than 230,000 individual ratings from among the informed public.
“Holl’s leadership and operational expertise since being named CEO in 2006 has contributed significantly to Mary Kay’s success,” said son of Mary Kay Ash, co-founder and executive chairman of the board, Richard R. Rogers.
“Mary Kay is a brand born of purpose, and his steadfast commitment to our founding values has made him a truly extraordinary chief executive officer and people leader.”
According to Reputation Institute CEO, Kylie Wright-Ford, acting responsibly, behaving ethically and caring about social issues are the most important drivers of CEO reputation.
In fact, according to the institute’s findings, CEOs are more likely to be judged on ethics versus profit margins.
Recently, Forbes added Mary Kay to its lists of America’s Best Employers for Diversity and America’s Best Midsize Employers.
-- BERNAMA
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