KUALA LUMPUR, March 23 (Bernama) -- The Japan National Tourism Organization (JNTO) invited 30 'powerful influencers' (bloggers) from 20 foreign countries and regions to visit and promote the tourism attractions across Japan, in March.
Malaysia was one of the countries invited to join the project.
The other countries and regions involved were South Korea, China, Taiwan, Hong Kong, Thailand, Singapore, Indonesia, the Philippines, Vietnam, India, Australia, the United States, Canada, Britain, France, Germany, Italy, Russia and Spain.
The project promoted 'Instagrammable' (photogenic) spots and hands-on programmes in addition to tourist spots already highly recognised abroad.
The project included six courses in Hokkaido/Tohoku, Kanto/Koshinetsu, Chubu/Hokuriku, Kansai, Chugoku/Shikoku and Kyushu/Hokkaido.
All the courses were from March 5 to 9, 2018 except for the Kansai course which was held from Feb 26 to March 2, while the Kyushu/Hokkaido course was from March 12 to 17.
The duration of each course was one week and involved different bloggers from various countries.
The photographs and articles listed through the project contain #undiscoveredjapan, #enjoymyjapan, #visitjapanjp hashtags which can be found on the links, https://www.instagram.com/explore/tags/undiscoveredjapan/ and https://www.facebook.com/hashtag/undiscoveredjapan?source=feed_text.
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