KUALA LUMPUR, Sept 20 (Bernama) -- TDCX, an award-winning digital customer experience solutions provider for innovative technology and other blue-chip companies, has kicked-off its inaugural Transformative CX Talks event.
The three-day event brings together customer experience (CX) leaders from various industries to share insights on how global trends are impacting CX and the ways in which they are refining their strategies to drive customer satisfaction.
Fuelled by the acceleration of digital trends, there is greater expectation among end-users for a digital-first and digital-fast experience.
According to a statement, research found that in 2021, customer experience professionals had entered challenging terrain, with almost 90 per cent of leaders reporting that customer expectations have increased to an all-time high.
Noting that TDCX was at an exciting point in the customer experience industry, Ricart Valvekens, Chief Client Solutions Officer, TDCX, said: “With more activities being done online, CX becomes the main, and sometimes the sole, channel for end-users to connect with and to experience a brand.
“Thus, the benefits to getting that customer interaction right are multifold.”
The Transformative CX Talks sessions will feature CX leaders from a wide range of industries, including technology, home-sharing and travel, digital advertising and social media.
Singapore-headquartered TDCX employs more than 17,000 employees across 26 campuses globally, specifically Singapore, Malaysia, Thailand, the Philippines, Mainland China, Hong Kong, South Korea, Japan, India, Romania, Spain and Colombia.
For more information, visit www.tdcx.com.
-- BERNAMA
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