Wednesday, 15 February 2023

fifty-five records over 30 pct revenue growth in 2022, expands suite of offerings

KUALA LUMPUR, Feb 15 (Bernama) -- Global marketing technology (MarTech) consultancy, fifty-five has unveiled record setting growth for 2022 and an expanded suite of offerings to help companies drive data-driven privacy-centric solutions.

According to a statement, this evolution comes with a new visual identity and a website.

In 2022, the company reported revenue growth of more than 20 per cent in Asia-Pacific (APAC) and over 30 per cent worldwide. The firm has recruited 50 new hires globally since the beginning of 2023, and is expected to meet aggressive growth targets this year driven by client demand for data expertise.

Since its founding in 2010, the company has grown rapidly to become a leader in marketing and technology consulting, advising over 400 active clients amid constantly evolving privacy regulations and compliance issues within the industry.

“With a unique, fit-for-purpose approach to data-driven solutions and a relentless commitment to excellence, fifty-five has built a solid reputation in APAC.

“Our new visual identity embodies very well this drive to aim higher, helping our clients navigate through increasingly complex, fast-changing environments,” said its APAC Managing Director, Cedric Delzenne.

fifty-five’s expanded product offering will continue to help brands analyse their data holistically and revolves around the consultancy’s core business namely, data and artificial intelligence (AI).

Divided into four blocks of services, fifty-five's expertise is built around strategy consulting, cloud services, media consulting and customer experience.

In addition to its commitment to continued innovation in its core business offering, fifty-five is also continuing to produce new quantifiable data on the green-impact of marketing campaigns to drive change within the industry.

Headquartered in Paris with offices in London, Hong Kong, New York, Shanghai, Geneva, Shenzhen, Taipei, Singapore and Milan, fifty-five was named by Forbes as one of the world’s best management consulting firms in 2022.

-- BERNAMA

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