Tuesday 31 March 2015

Global Menswear Grows By 4.5 Per Cent In 2014

KUALA LUMPUR, March 31 (Bernama) -- In 2014, menswear grew by 4.5 percent reaching US$440 billion (RM1.6 trillion) in sales compared with 3.7 percent in womenswear with US$662 billion (RM2.4 trillion).

Men's shirt, jeans, jackets and coats were forecasted to be the top performers between 2014-2019, as reported in Euromonitor International research result on apparel and footwear industry.

The Market Research Company Euromonitor International in a statement issued today in London said, by 2019, Menswear would contribute close to US$40 billion (RM148 billion) in the global apparel market, offering opportunities for category development.

Brands traditionally focused on Womenswear have now started opening separate Menswear stores, while department stores are starting to revamp Menswear areas.

A number of luxury market, which remains underexploited for men's fashion such as Burberry and Zara have opened a standalone Menswear stores to take advantage of the growing trend.

"Globally, men's annual disposable income is still 50 percent higher than women's and while Western markets still spend the most on apparel, future growth is expected to be driven by Asia Pacific," Magdalena Kondej, Head of Apparel and Footwear research said.

"It is in that perspective that New York will launch its first menswear fashion week in July 2015, following London's path in 2012," added Kondej.

To learn more about Euromonitor International's Apparel and Footwear research visit: http://blog.euromonitor.com/clothing-and-footwear/

-- BERNAMA

http://www.bernama.com/bernama/v8/newsindex.php?id=1121713

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