CONSUMERIZATION DRIVES GROWTH AT MERCK CONSUMER HEALTH

DARMSTADT, Germany, June 9 (Bernama) -- The Consumer Health business of Merck has reported very strong net sales in Q1 2015, driven by the continued success of consumer-focused innovation amongst its key brands.

Consumerizing key brands for strategic growth

Merck’s Consumer Health division has delivered significant growth through applying consumer insights to a number of key strategic brands that have traditionally been associated with the prescription space.

 

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