plista is First to Provide Single Source Programmatic
Solution for Buying Native Ads across In-Feed, Outstream Video, Recommendation
Widgets and In-Ad Formats
LONDON, April 12 (Bernama-BUSINESS WIRE) -- Xaxis, the world’s largest programmatic media and audience platform, and native ad specialist plista, which is now part of the Xaxis portfolio, announced today the launch of the world’s most comprehensive programmatic platform for native advertising. The new offering is the first to bring the personalisation benefits of audience data to a broad portfolio of native formats, creating a single source programmatic solution for native ads.
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