NEW YORK, June 17 (Bernama-BUSINESS WIRE) -- The WarnerMedia Innovation Lab made several key announcements today, deepening its commitment to cutting edge technology and the incubation of new consumer facing products, services and experiences. These announcements include the location of its physical space in New York City which will be powered by AT&T’s 5G network, making it one of AT&T’s first permanent 5G experience centers. The Lab also announced further details on its partnerships with WarnerMedia Ad Sales and with Xandr, AT&T’s advanced advertising and analytics company. Finally, the Lab announced the appointment of an architecture firm to lead design of the physical space.
This press release features multimedia. View the full release here:https://www.businesswire.com/news/home/20190617005252/en/
This press release features multimedia. View the full release here:https://www.businesswire.com/news/home/20190617005252/en/
The WarnerMedia Innovation Lab will be a new construction 20,000 square foot facility located in the Chelsea neighborhood of Manhattan, featuring an immersive zone for showcasing consumer-ready experiences visible to the public, flexible indoor and outdoor event spaces, dedicated R&D environments and an open and collaborative modern work space.
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