Thursday 14 July 2022

UserTesting’s advanced instant insight features to accelerate human insight analysis

UserTesting's Instant Insights accelerates time to key customer insights by using data-driven automations and machine learning (Graphic: Business Wire)


KUALA LUMPUR, July 14 (Bernama) -- UserTesting, a leader in video-based human insight, has unveiled its advanced Instant Insight features to help companies expedite the analysis of human insights at the test level.

Using data-automation and proprietary models, the UserTesting Human Insight Platform can detect patterns and anomalies in the customer data, and automatically highlight high-value insights within the customer experience narratives.

The latest product updates are designed to help companies uncover key customer perspectives more quickly, allowing team members to focus their efforts for greater success, the company said in a statement today.

In addition to English and German, UserTesting is now available in French, and customers can test in the French language with access to French-speaking contributors.

UserTesting’s test-level Instant Insight utilises data-driven automation and machine learning models to accelerate post-test analysis by automatically detecting patterns, anomalies and key insights within customer data across multiple tasks and sessions.

Customers can quickly identify important takeaways from their tests, reducing the burden of lengthy post-test analysis.

Additionally, UserTesting’s navigation has been redesigned to enable customers to access core functionalities more readily, with a new user interface, folder management, easily accessible resources and a workspace switcher.

The company has also enhanced its card sorting capabilities within the UserTesting Human Insight Platform, enabling users to view video feedback alongside card sorting metrics and gather a complete understanding of contributors’ mental models with this streamlined solution.

More details are available at www.usertesting.com.

-- BERNAMA


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